Book Launch Party and Signing with local author and activist Hope Bohanec
Sat., Aug. 17, 6 p.m. 2013
Though the local Sonoma County lens of organic and small scale farming, Hope Bohanec has witnessed the recent shift in raising and labeling animals processed for food. Her new book, The Ultimate Betrayal: Is there Happy Meat? explores how the language of labeling and marketing distorts the consumers’ concepts about sustainability, humane treatment, and what dietary choices are truly healthy. With case studies and compelling science, The Ultimate Betrayal increases awareness about ethical issues surrounding our treatment of animals, environmental sustainability, and how we can make better food choices as consumers.